Use Case

How NATAS Automates Emmy® Award Videos for Social Media

Published November 13, 2024Last modified November 18, 2024

And the Emmy® goes to…

The creative staff at the National Academy of Television Arts & Sciences (NATAS) has their hands full producing graphics across multiple platforms for Emmy Award videos. These still and motion graphics are heavily data driven, consisting of the hundreds of award categories and names of winners.

Generating the multitude of animated motion graphics needed for every awards season has been a time consuming manual process in the past, but starting this year, the creative team at NATAS have been leveraging Dataclay’s Templater® for Adobe® After Effects®.

About NATAS

The National Academy of Television Arts & Sciences (NATAS) is a non-profit service organization dedicated to the advancement of the arts and sciences of television and the promotion of creative leadership for artistic, educational, and technical achievements within the television industry. It recognizes excellence in television with the coveted Emmy Awards for News & Documentary, Sports, and Daytime television programming, as well as achievements in television Technology & Engineering.

NATAS membership consists of nearly 18,000 broadcast and media professionals in 19 regional chapters across the country. Beyond awards, NATAS has extensive educational programs including regional student television and National Student Production Awards for outstanding journalistic work by high school students, as well as scholarships, publications, and major activities for both industry professionals and the viewing public.

“The Emmy Awards are stronger than ever, with new distribution platforms driving record-breaking entry levels in each of our competitions.”

Adam Sharp, NATAS President & CEO.

Allan Barnwell

Allan Barnwell leads Sales and Marketing at Dataclay, bringing extensive experience as a creative professional and thought leader in media creation tools. With a strong entrepreneurial spirit, Allan has a diverse background in live broadcasting, film production, writing, graphic design, illustration, web and database development, technology consulting, and marketing. His passion for empowering creative professionals drives his mission to provide innovative solutions that elevate media workflows across industries.

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